In this engaging conversation, Jen Lorenzini interviews Sheryl B., the founder of the Musical Memories Foundation, which focuses on using music to enhance the lives of seniors, particularly those with cognitive issues. Sheryl shares her journey from a successful career in HR and technology to founding a nonprofit that brings joy and connection through music. The discussion covers the profound impact of music on memory, the importance of community engagement, and the challenges and rewards of starting a nonprofit organization. Sheryl emphasizes the need for appreciation of seniors and the transformative power of music in their lives, while also offering advice for aspiring entrepreneurs.